Asics Introducing the GEL 30th Anniversary Commemorative Model

Asics Introducing the GEL 30th Anniversary Commemorative Model

Asics Introducing the GEL 30th Anniversary Commemorative Model

This year marks thirty years since the debut of ASICS’s first shoe featuring GEL technology in 1986. To mark this milestone, ASICS Tiger announces the release of the Gel 30th Anniversary Commemorative Model.

The introduction of GEL technology improved athletic shoe cushioning tremendously at the time. GEL research continued, with changes in materials, form, and positioning as functions and designs evolved. That history of trial and error is a deep reflection of ASICS’s philosophy of never abandoning functionality and design.

Release 05 Nov. 2016 - 00:01 GMT+1 Online - 10:30am in store